Marketing the Electronic Business Card - Major Marketing Project

Executive Summary Far from being a saucer-eyed business banknote, the E-card is an excellent mart tool that toilette be tailored to fit the market being reached. At record, the modern situation offers E-Card Design Inc. an excellent chance to capture a signifi merchantmant market share. CD-ROM craft Cards being offered in the marketplace at present are offered as blank CD-ROMs or as type of an integrated selling package. Products are standard throughout the marketplace, as CD-ROMs run on standard personal computers. Distribution convey employed by established manufacturers are direct. There is no need to go through wholesalers and retailers as it cuts into profit margins. locally there is entirely one major competitor - The Rompus conference in Toronto, who packages their reading of the E-Card, the i.d. rom as part of a larger merchandising presentation. Most of the competitors are set in the U.S. E-card Design Inc.s aims its ingathering solely at Canadas technologically travel big businesses located in the main commercial centers, to wit Toronto, Calgary, Vancouver, Montreal and Ottawa. The intention is to be positioned as a leading field of study and externalize developer. By focusing on the service setting of the product, this give out help stand out from the competition.

The E-Card has an almost uncounted come of uses, ranging from being a presentation tool, to delivering catalogues, company information, financial reports and replace as a traditional business card . The E-Card is undecided of holding between 32 and 100MB of information - up to 32 000 pages of textbook or up to thirteen min! utes of audio and moving picture can be stored. Company information can be printed on the actual E-Card to enhance its visual charm and it can also be cut into customized shapes. Pricing will diverge according to quantity ordered and the amount of meter worn out(p) on design and content development. In order to get on the E-Card, sales forces will be employed...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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