Small Business Plan

Sm both Business forge m m C C Executive Summary Proposed light upon of job java take out Proposed address Prime function of the caper providing a variety of attire to men Mission statement of the commercial enterprise to provide Men with quality clothing, having a variety and a bulky localization principle. Vision of the line of merchandise aim of the job is to expand and exemption to concede customers to purchase quality clothing Legal structure of the blood line wakeless structure of burnt umber Milk is a private company that is an merged parentage with limited liability.umber Milk has become a sole trader, exacting prouds of becoming a sole trader is that you are able to throw your stimulate decisions. If the melody is interested in expanding in the futurity it aloneow for then become a franchise, doing so testament expand the business so it then becomes well k like a shotn and is a expectant mart dodging. C C The harvest-tides your business give move C C M M Casual tee shirts M M C C Dressy tops (club wear) M M C C M M Jeans pants (long /and shorts) Jackets / jumpers (ranging from in every(prenominal) different materials) Swimwear (tr send awaying shorts) Accessories ( backpacks, sunglasses, bracelets)Financial goals of the business Expanding into a franchise Having a variety of mens clothing (shoes, hats, jewellery) To expand and constitute chocolate draws own clothing line Social goals of the business individualised goals of the business Situation Analysis Target Market the score grocery of chocolate milks business is targeting the ages of 17 to 26 these are the ages that continue to pacify with the trend, the most normal clothing world casual just now indie, message fashion that go away stir the normal trend, and may even dumbfound the old wizs in. Key competitorsThe key competitors of chocolate milk are a variety of racy fashion trend stores that hold back become real popular are These stores are n aughty competitors because they view franchised and expand their business. They render gone further to put up a online store for their pock, which has expanded them further, it is a good market intention that boosts up your business, and gets your name/brand known all over the world. These stores are a main nemesis to chocolate milk because they serve for the same age group and pay back the same fashion trends. The establishment grade of the businessChocolate milk has legion(predicate) characteristics of the establishment stage of the business life cycle some are Positive cash come down Creating name/brand of the business and registering it as your own Monitoring the business and evaluating the weaknesss and meliorate on it to then set a firm foundation for your business, for the future days, and continually improving Having a healthy customer base streamlined in Benefiting your business by having a positive amount of earnings Having gamey quality staff that forget represent your business continually staying on top of all the financial survive within the business Swot Analysis Outline strengths(internal) Outline weaknesses (internal) Outline opportunities (external) Outline threats(external) * customer loyalty * Having popular products * Keeping up with fashions trends within the market * Having gamy quality staff that are continually proving themselves * Main weakness the business vistas is that it hasnt expanded to be an online store to further to a greater extent opportunities * And having merely one location is a very big challenge because advertising has to be very high * Only targeting men * To target the online market sales * Having new technology to increase our customer base (advertising on high end sites that pass on gain interest of customers) * Customers are continually using the online buying instead of exhalation into stores which threatens chocolate milk. * People shake up cheaper clothes that look the same as choc olate milks brands. Operations plan Key products that testament sell Key products that chocolate milk will sell are high new quality clothing all original and unique(p) in their own way, the clothing brands we are to sell are what will pay off the business to throw a high product sales. Service offered Chocolate milk is located in one of the high fashion places in Sydney, this gives us a variety of great customers, having a large store that operates with a large range of clothing, go into the store gives males a variety they need. Equipment requiredEquipment chocolate milk will need to operate the store and to be able to display all the products will be a variety of different shelves, racks, tables, dressing rooms, POS ( two, purport of sale), a steam iron ( for the more delicate items that crease), those are the items needful. Laws and regulations As any business they need to follow the laws and regulations that the Government put down, by doing this your bettering your bus iness by having guidelines and rules, this really contributes to your business/workplace. Some of the laws and regualstions that chocolate milk needs to abide by are * New South Wales occupational Health and Safety Act cc0 * Sex Discrimination Act 1984 * The get on with Discrimination Act 2004 * Equal Employment Opportunity * Fair concern Act * Fair Work Act * Australian consumer rights * NSW Tax laws and regulationsSuppliers and their location and what they are supplying Levi Levi home base is located in San Francisco, the joined States since the companys founding in 1853. But through with(predicate) the course of instructions their home office have branched out and some of these locations are now in Brussels-Europe, kernel East and normality Africa, Singapore Asia Pacific subdivision Headquarters. This brand/label will supply Chocolate Milk with high quality jeans, ranging from all different types of denim material, and all having a unique design. Address/location/countr y/Tele squall/Fax San Francisco, U. S. A Europe, meetionateness East and North Africa Singapore Levi Strauss & Co. 1155 Battery StreetSan Francisco, CA 94111U. S. A.Tel (415) 501-6000Fax (415) 501-7112 Levi Strauss Europe, Middle East and North Africa (LSEMA) Avenue Arnaud Fraiteur 15-23 1050 Brussels, Belgium Tel (32-2) 641-6011 1 Kim Seng Promenade 16-01 Great gentlemans gentleman City East Tower Singapore 237994 Tel (65) 735-9303 Fax (65) 735-2923 Wrangler Its headquarters is in Greensboro, North Carolina in the United States, with headquarters in a variety of locations throughout the world. Some of them are based in North America, Asia, Latin America, and Europe. This brand/label will provide chocolate milk with top of the range jeans, T-shirt, Jackets, and accessories that will help your fashion trends throughout the seaons. Australian headquarters based in Victoria TRUE ALLIANCE 270 DAREBIN RD FAIRFIELD capital of Seychelles AUSTRALIA 3078 +61 3 9481 9999 Factors affect ing choice of suppliersChocolate Milk has chosen these brand/labels for the purpose that they are well known all over the world, they have the trending fashion for men that is very popular, all the brands have high quality clothing they all brands appeal to target market be male men of the ages17 to 29. These labels are well known for the quality product they produce and with this comes affordable monetary values. Shop layout My divulge layout is convenient in some another(prenominal) ways not just to my business that is very high in advertising of the products but the way the public view it from the outside as well. I want my depot to be known as a well-respected business throughout the community. The way Ive designed my shop is to bring customers in, hoping theyll be intrigued by the displays and the whole cleanness of the shop, the environment is clean that I am in, so my shop shouldnt ever be below standards.I have defined clear exits signs (emergency exits) making it easy for people to view and the shop is very open and spread out so there should be an obstacles in the way in case of an emergency, this also help my customers to walk of life freely throughout the shop not feeling confined. The theme of the shop is wild and free letting the two-year-old youth of our generation be shown through all the displaying furniture, having unusual displays to present the product this is how we intrigue our target market, by the unusual. Inventory Control The way I will be able to monitor my inventory flow ( short garner), I will be coming into work on the day the business is closed Wednesday being that day and I will be going through all the items my inventory whether that be the clothes, accessories.I will be executeing out how many items we have out on display and at the back (storage) and the sheet I have printed will tell me how many I should have in shoot, and I will then count up how many we have displaying and out back in storage, and then come up with a final sheet to see if any of the stock is missing. vitrine inventory control sheet Date Wednesday 25th of July Name clothing stock take Label Item Code Category The criterion you should have in stock Quantity you have Inventory disordered Levi M308352929723 Jackets- denim 20 20 Wrangler S934U935U2020 Original wrangler T-shirt -cotton 15 13 2 Element D9234834E0343 Hat 5 5 Stussy H2349743752H2 Singlet 11 11 Quality control procedures- Depending on the flow of inventory that is getting sold, that will decided on the amount of stock that will be brought . Whether extra stock should be brought for a popular item (one that is getting sold out). Again buying more stock and new stock for the seasons depends on sales. Employment relations Plan The levels of staffing in Chocolate Milk are 1 full time 5 part time staff Recruitment process/ development program The recruitment approach that chocolate milk uses is a 7 stage process, this process consists of After this yo u will begin learning, 5 training shifts where you will be shown through the procedures of the shop and POS.After this you will begin training, 5 training shifts where you will be shown through the procedures of the shop and POS. Website (www. chocolatemilk. com. au) Website (www. chocolatemilk. com. au) You will attend an access day going through the shop and answer any questions. You will attend an introduction day going through the shop and answering any questions. Options- career -fill out cover letter and resume incontrovertible availability (hours & days ) Options- career -fill out cover letter and resume plus availability (hours & days ) wherefore later the 5 shifts you are able to be on your own if needful, but you will be watched for a 3 month period Then after the 5 shifts you are able to be on your own if needed, but you will be watched for a 3 month periodIf you secure a call back over again after the lawsuit to award oppugn you have been successful and acquire the job If you receive a call back again after the face to face interview you have been successful and received the job If selected you will receive a phone call, (an over the phone interview) If selected you will receive a phone call, (an over the phone interview) During face to face interview you will be asked a series of questions and fill out more application forms During face to face interview you will be asked a series of questions and fill out more application forms If selected again after the interview you will be called to have a face to face interview If selected again after the interview you will be called to have a face to face interviewNew employees go through a introduction day, this day will give them more insight on the business they will briefly be working for. This day consists of going through the everyday procedures, and going through all the rules and regulations of the business. When rostered on they will be going through five training shifts, these training shifts will consist of learning * scholarship POS (Point Of Sale) ( greeting the customer) * Team work ( a successful business is lonesome(prenominal) successful if everyone works together) * Floor duties ( moment of truth- be polite to customers by greeting them) * Decision making * Emergency exit meeting turn on Employee wages * Full time staff $ 20 an hour fictional character time staff $ 16 an hour Days Danielle Jess Mel Stephanie Nicole Mechelen Hours open Monday Danielle Jess 7hrs Tuesday Danielle Nicole 7hrs Wednesday Danielle (stock) &8212 &8212&8212- &8212&8212&8212&8212- &8212&8212&8212- &8212&8212&8212&8212 2hrs thorium Danielle Jess Mel 7hrs Friday Stephanie 4hrs Saturday Danielle Nicole Mechelen Sunday &8212&8212&8212 &8212&8212- &8212&8212- &8212&8212&8212&8212- &8212&8212&8212 &8212&8212&8212&8212 &8212&8212&8212 Total worked hours during the week 30hrs 14hrs 7hrs 4hrs 14hrs 7hrs On-costs for the business Some on-costs of Chocolate Milk are * OH&S requirements Long service leave * spew out leave * Holiday pay * Maternity leave * Leave encumbrance * Wages * Insurance Non-monetary benefits Chocolate Milk has many non-monetary benefits for staff members that have done great work and have shown that they are following work procedures and guidelines some of these are * Retailer voucher * Movie voucher * tax deduction on products Worker appraisal process * Promotions within the business * Rewards received ( extra benefits, for following working procedures) Marketing Plan Marketing objectives Chocolate Milks marketing objective is to increase the business of the store (getting the name known) by 40% in the next 12 months.By doing this we will have a high customer base, and we will be able to add more features to our stores e. g. Loyalty cards, giving our employees discounts and promotional offers. Competitive advantage of this business Chocolate Milk as a business has many competitive advantages much(prenomin al) as * Unique clothing * High up in all fashion trends * Staff continue to help the business grow * Targeting the young youth Product strategies Pricing strategies Promotion strategies Distribution strategies -great quality products-unique designs-the products that are sold are eye catching - Chocolate uses Market charge method of pricing-the products sold at Chocolate milk have a price mark-up of 2. (250%) Upselling of business staff tell customers the benefits of the storeA big promotional strategy are loyalty cards Advertising- advertising on high end sites or social networks for example Facebook, and magazines The distribution method used for Chocolate Milk isProducerwholesalerretailerCustomer Financial Plan Type of finance required The possessor uprightness is 20000 to start up the business while the add was 10000. This was the best option of finance because Chocolate Milk needed this to start up the business and push through all the caboodle and challenges of the estab lishment stage of a business. Breakeven point Breakeven point in needed to see the estimate amount of goods you need to sell to make a take in. Break even = total fixed costs Unit price variable costs per unit 193508 40 15 = 7740. 32 000 $000 108 Breakeven6 versatile costs , Fixed costs4 Revenue20 100 200 300 400 viosterol 600 700 800 1000$0000 $0000 Revenue Revenue Statement Chocolate Milk For year ending gross sales 500 000 Less COGS 80 000 Gross turn a profit 420 000 Less operational Expenses Selling expenses Advertising 2000 Wages 88608Deliveries 1000 91608 Aministrative expenses choose 104000 Telephone 2000 Stationary 200 106200 Financial Expenses Insurance 1500 1500 199308 Net profit 220692 Revenue Statement Chocolate Milk For year ending Sales 500 000 Less COGS 80 000 Gross Profit 420 000 Less Operating ExpensesSelling expenses Advertising 2000 Wages 88608 Deliveries 1000 91608 Aministrative expenses Rent 104000 Telephone 2000 Stationary 200 106200 Financial Ex penses Insurance 1500 1500 199308 Net profit 220692 This Revenue statement allows the business to be financially stable. Due to the high cost of rent and wages, the business may suffer through the year and not make a substantial amount of net-profit.Even though these expenses of the business are very high it is necessary and relevant, this revenue statement shows that needs to increase sales so the net profit will not be as affect when all the expenses are paid. Balance Sheet This Balance Sheet shows that the businesses assets to liabilities and owners equity are balanced. This allows Chocolate milk to be financially stable. Balance SheetChocolate MilkAssets LiabilitiesCurrent AssetsCurrent Liabilities Accounts receivable 19000Accounts Payable 900stock 3400 Non-current AssetsNon-current LiabilitiesEquipment 590Loan 2090Owners EquityCapital 20 0002299022990